Discover ways to support Michael Jackson's "Thriller" in becoming the biggest Halloween hit this season.
The "Thriller" album spent a record-breaking 37 weeks atop the Billboard 200, but the single itself only reached #4 in 1984. Let's change that. From October 30 - November 5, stream it, buy it, and request it on radio to push "Thriller" up the charts in the US and worldwide. Let's give one of music's most iconic singles its biggest year yet.
Purchasing "Thriller" is one of the most effective ways to support its chart position. Buy it on iTunes or Amazon.
Already own it? Send an Apple Gift Card so someone else can purchase it.
Streaming dominates how we listen to music. Here's some useful guidelines to help "Thriller":
Here are links to the song on some of the biggest streaming sites:
Curated playlists to immerse yourself in Michael's music, with "Thriller" on heavy rotation.
Stationhead parties count each attendee's listen as an additional stream for "Thriller."
Increase "Thriller's" chart ranking by requesting it to be played on radio stations and added to their regular playlists. These top four have the biggest influence on the Billboard Hot 100.
Spread the word! Use #ThrillerChallenge2026 across social media and share the flyer below. You can also use the square images for your profile pictures and music playlists.
Download and share the promo video.
Vertical is best for sharing on social media.
This year's Thriller Challenge is dedicated to AJ, honoring her love for Michael Jackson and the lasting impact she had on our community. A true friend and quiet leader, her kindness, dedication, and unwavering support touched so many. AJ is deeply missed, but her spirit and legacy remain with us.
Melanie was a beloved member of the Michael Jackson fan community, co-founder of the Thriller Challenge, and part of the MJJ Justice Project. She passed away on January 20, 2024, but her dedication, passion, and legacy continue to inspire fans around the world.
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